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International Direct Marketing Consultants has organized a Trade Mission of American direct marketing executives to Europe
each year since 1990. As a member of this expedition, you will have the influential support of both your American government and the Direct Marketing and Telemarketing Associations of Germany, Britain and every other
country we visit. As such, you and your fellow executives will be special guests at the largest direct marketing event in Europe, the London International Direct Marketing Fair, (attended by more than 12,000 people last
year) as well as attendees at Embassy receptions, plant tours and official events throughout your itinerary.
Each year the schedule changes. In 1995, we traveled to Denmark, Italy, Belgium and the UK. In 1996,
we journeyed to Ireland and the UK. In 1997 and 1998, we stopped in France, Germany and Great Britain. Our 1999 trip covered Germany, UK and Spain.
You will tour successful U.S. companies that are already
operating in Europe, companies like Viking Office Supplies, Lands' End, Collin Street Bakery, Paper Direct, Dell, Gateway 2000 and more. And, we will help you make contacts with potential joint venture partners and
distributors.
These highly sought after meetings will give you an unprecedented chance to meet with and question high-ranking European DM
officials in a one-on-one environment. An opportunity few Americans ever encounter.
City by city, country by country, you'll explore the challenge and potential of expanding your company into Europe via direct
marketing. Here are some benefits of our trips from executives, who have participated:
"I feel confident that your Trade Mission provided me the necessary input and contacts to begin to formulate an
actionable, profitable direct marketing strategy for Europe."
Ron
Ramseyer, Senior Vice President, Talbots (Now President of Federated Direct Marketing) "With our participation in
two Trade Missions, we not only heard about how international expansion could possibly affect us, we had the opportunity to meet and establish relationships with possible partners with whom we would be doing
business."
Michael D. Moroz, Senior Vice President, Damark International
The next Trade Mission to Europe will take place in March. Please take a minute to review a copy of our typical European schedule. Please remember that each year's trip is tailor-made to fit the goals and
objectives of the companies who are participating.
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